Mercedes-Benz - Golf happens

Mercedes Benz car sponsors Golf tournaments in Slovenia. We have made removable transparent stickers with a "window hole" printed on and the headline "Golf happens". We have put these stickers on cars of competitive brands who where parked on the parking places in the surrounding of the golf tournaments. The backside of the stickers, which invites you for a test-drive in a Mercedes B, has been put under the windshields.

Agency: Arnoldvuga, Creative director: Radovan Arnold, Martin Mol, Art director: Barbara Hiti, Copywriter: Martin Mol, Tomaz Apohal